RealVu® Technology

RealVu is the industry leader in viewable impression ad serving and reporting. RealVu’s patented Content Rendering Control (CRC) technology makes ad serving decisions based on the viewability of the ad space, allowing publishers, programmatic platforms, and buyers to transact more efficiently in the new viewable digital advertising landscape.

Learn More

RealVu® Fraud Protection

RealVu pre-bid validation code provides a clear path from buyer to seller, creating a holistic brand safe environment where fraud cannot flourish undetected. RealVu monitors every ad unit before delivery and follows the activity of the unit after the ad is delivered, measuring viewable impressions, monitoring URL authenticity and spider botnet activity in addition to dozens of other methods of impression fraud.

Learn More

RealVu® Programmatic Viewable Exchange Solution

With RealVu's patented Pre-Bid CRC technology, advertising exchange partners can now offer truly transparent brand safe inventory that is RealVu certified in-view at the point of purchase, finally bringing together data, audience targeting, and viewablity. Other pre-bid solutions only “target” inventory that is more likely to be viewable.

Learn More

RealVu® Platform for Publishers

The RealVu platform gives publishers the tools they need to satisfy clients demanding highly viewable campaigns, while managing lost impressions and increasing view yield. It also provides site wide analytics so publishers understand viewable percentages for each of their ad units, in addition to the devices, screen resolutions, and browser window dimensions of your viewers experience.

Learn More

RealVu® Platform for Advertisers

With viewablity becoming a standard, agencies turn to RealVu, the leader in viewable impression technology, to validate ad campaigns for brand safety, prevent fraud, and measure viewable impressions. By using RealVu verification and analytics with Content Rendering Control (CRC), agencies not only see MRC accredited viewable impression reports, but also gauge the general health and quality of all their advertising inventory sources.

Learn More